Spanish F4 Championship and Griiip launch new way for Motorsport storytelling

The Spanish F4 Championship and Griiip have announced a partnership for the 2021 racing season to integrate Griiip’s innovative media platform, RAMP, in the racing series’ activities. RAMP is a one-stop-shop racing media platform designed for Motorsport series, which collects, analyzes and visualizes data in real-time using advanced cloud analytic capabilities.

Using RAMP, the Spanish F4 Championship will enjoy a new viewing experience with real-time advanced statistics, prediction analysis, and insights; to upgrade its value offering for fans, sponsors, broadcasters, drivers and gamers.

As part of the RAMP implementation, the race cars will be equipped with onboard live video streaming capabilities powered by LiveU, for an advanced viewing experience including best-in-class TV graphics.

The Spanish F4 championship has been established as one of the finest F4 series globally, growing each season since its inception. The 2021 season is planned to be the biggest to date, with 21 races over 7 weekends on the most prestigious race tracks in Europe, with 8 racing teams placing 20+ young, talented racing drivers on the grid.

Griiip develops RAMP to take Motorsport content and experience to the next level. It makes racing vehicles smart and connected, and uses the data collected to create engaging layers and insights using AI and deep analysis for fans, drivers and gamers.

Álvaro Martínez de Tejada, General Coordinator of Spanish F4 championship: “We are delighted to join forces with Griiip on such an amazing project. We firmly believe that our partnership will be a key factor towards our aim of making the Spanish F4 Championship the best one in Europe in its category. The uniqueness that Griiip, through their RAMP product, can bring to the championship will make us advance a great step forward in terms of the viewers’ experience and, for sure, will create a lot of opportunities that will boost our offering to media, sponsorship & communication.”

Tamir Plachinsky, CEO of Griiip: “Our partnership with the Spanish F4 championship has been a true game-changer in the Motorsport industry, it is the start of a new era of the viewing experience in the sport, which did not develop enough in recent decades in terms of fans’ experience. We thank the championship for their belief in the project and look forward to long-lasting cooperation in the challenge of BRINGING MOTORSPORT BACK TO THE PEOPLE.”